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PRODID:-//Session Board//Session Board//EN
CALSCALE:GREGORIAN
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UID:158853-20260903T100000Z@cediaexpo.com
DTSTAMP:20260617T172033Z
DTSTART:20260903T100000Z
DTEND:20260903T113000Z
SUMMARY:Grow and Die vs. Shrink and Get Rich: Why More Revenue Often Means Less Money
DESCRIPTION:For many smart home integrators\, growth is treated as the solution to every problem. More sales\, more projects\, more people! Surely that must lead to more profit. In reality\, growth often exposes weak pricing\, poor cost control\, and underdeveloped financial systems\, leaving owners working harder while making much less. This session challenges the assumption that growth is always the right answer. Attendees will learn how overhead\, labor efficiency\, pricing\, and cash flow interact. Learn why increasing volume without understanding breakeven can actually destroy profitability. Through real-world examples\, this session will show when growth helps\, when it hurts\, and how strategic restraint can sometimes lead to more cash in the bank with less stress.
LOCATION:404
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