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UID:158874-20260902T150000Z@cediaexpo.com
DTSTAMP:20260617T172233Z
DTSTART:20260902T150000Z
DTEND:20260902T154500Z
SUMMARY:Upsell Enablers: Lighting &amp\; Shading as the Front Door
DESCRIPTION:Lighting and shading are increasingly the entry point to projects that later expand into networking\, audio\, video and whole-home control. In this session\, integrators and manufacturers discuss how lighting positions companies earlier in the design process\, strengthens relationships with architects and interior designers\, and creates recurring upgrade opportunities for years after the initial install.
LOCATION:Smart Stage | Exhibit Hall
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