CEDIA Unveils 2018 Keynote John Penney | CEDIA Expo

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CEDIA Unveils 2018 Keynote John Penney

May 10, 2018

INDIANAPOLIS — (May 10, 2018) — Today CEDIA announced that John Penney, Executive Vice President of Consumer Business Development and Strategic Partnerships for 20th Century Fox will deliver the 2018 CEDIA Expo Keynote. Penney’s keynote will focus on how the proliferation of direct-to-consumer services in tandem with the powerful hand of human and machine-based personalization will accelerate change in the content and distribution landscape and bring about business opportunities for integrators.

Penney says, “I am hopeful the keynote will deliver a holistic view of  the home as a dynamic and evolving environment — one where hardware, software, and services requiring integration come together to provide consumer experiences that are even richer and more compelling.”

“Entertainment projects continue to represent a very large segment of CEDIA work. Getting an inside look at how augmented reality and artificial intelligence will add both value and complexity to the systems CEDIA members design will be an incredible opportunity to prepare for the next wave of  innovation in this segment,” said Dave Pedigo, CEDIA VP of Emerging Technologies.

Penney has spent his career in the entertainment field focusing on digital content.  Prior to joining 20th Century Fox, he spent seven years at STARZ and seven years at HBO respectively. Penney’s expertise in this area has been lent to the Academy of Television Arts & Sciences where he serves as a Founding Member of the Vision Council: Interactive Media Peer Group. Members of this council are tasked with identifying trends and disruptions, defining and addressing challenges, and recommending solutions for Academy members.

The 2018 CEDIA Expo Keynote is free for CEDIA Expo attendees and will take place on Wednesday, September 5 at 5:30 p.m. in room 20A at the San Diego Convention Center. CEDIA Expo will be held Sept. 4-8 at the San Diego Convention Center. The show floor will be open September 6-8. Registration is now open www.cediaexpo.com/register.


CEDIA is the global trade association and central touch point for 3,700 member companies who design, manufacture, and install technology for the home. CEDIA is committed to helping members at every level set a pathway to prosperity by offering industry-leading education, training, and certification; delivering market intelligence through proprietary research; providing opportunities to foster community within the channel, and cultivating awareness with industry partners and consumers. CEDIA founded the largest annual residential technology show, now in its 28th year, and co-owns Integrated Systems Europe, the world’s largest AV and systems integration exhibition. CEDIA members deliver technology solutions that allow people to have their best moments in life from the comfort of their own home. Life Lived Best at Home. To learn more about CEDIA, visit www.cedia.net.