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Matt Singer
Head of Marketing, Global High-End and Luxury ResidentialLutron Electronics Co., Inc.LUTRON: Sell the Dream: Storytelling Strategies That Win Luxury Projects
Technical expertise is essential, but stories help clients envision what's possible. Learn how to communicate the value of design, technology, and lif…Technical expertise is essential, but stories help clients envision what's possible. Learn how to communicate the value of design, technology, and lifestyle through storytelling techniques that resonate with homeowners, architects, designers, and bui…Technical expertise is essential, but stories help clients envision what's possible. Learn how to communicate the value of design, technology, and lifestyle through storytelling techniques that resonate with homeowners, architects, designers, and builders. Discover ways to translate technical capabilities into meaningful experiences and stronger project conversations.
Audience: Open to all Lutron accounts.Technical expertise is essential, but stories help clients envision what's possible. Learn how to communicate the value of design, technology, and lifestyle through storytelling techniques that resonate with homeowners, architects, designers, and builders. Discover ways to translate technical capabilities into meaningful experiences and stronger project conversations.
Audience: Open to all Lutron accounts.Show MoreClick the title to see all details
Kyle YamamotoSenior Manager, Global Luxury Residential Marketing, Lutron Electronics Co., Inc.
Matt SingerHead of Marketing, Global High-End and Luxury Residential, Lutron Electronics Co., Inc.
LUTRON: Sell the Dream: Storytelling Strategies That Win Luxury Projects
Technical expertise is essential, but stories help clients envision what's possible. Learn how to communicate the value of design, technology, and lif…Technical expertise is essential, but stories help clients envision what's possible. Learn how to communicate the value of design, technology, and lifestyle through storytelling techniques that resonate with homeowners, architects, designers, and bui…Technical expertise is essential, but stories help clients envision what's possible. Learn how to communicate the value of design, technology, and lifestyle through storytelling techniques that resonate with homeowners, architects, designers, and builders. Discover ways to translate technical capabilities into meaningful experiences and stronger project conversations.
Audience: Open to all Lutron accounts.Technical expertise is essential, but stories help clients envision what's possible. Learn how to communicate the value of design, technology, and lifestyle through storytelling techniques that resonate with homeowners, architects, designers, and builders. Discover ways to translate technical capabilities into meaningful experiences and stronger project conversations.
Audience: Open to all Lutron accounts.Show MoreClick the title to see all details
Kyle YamamotoSenior Manager, Global Luxury Residential Marketing, Lutron Electronics Co., Inc.
Matt SingerHead of Marketing, Global High-End and Luxury Residential, Lutron Electronics Co., Inc.